Your website should make it easier for the right clients to choose you.
Your website supports almost every route into your business from referrals and social media to networking, content and paid advertising. If it leaves people confused, unconvinced or unsure what to do next, you could be losing opportunities .
Don’t go into the busiest sales season with a website that isn’t doing you justice.
Imagine ending the year with a website you’re proud to send people to - and finally get it off your to do list!
The people who could become your next clients may already be looking you up. If your current site leaves them unsure what you do or why they should choose you, those visits could be opportunities you never hear about.
Tell me a little about your business and what isn’t working with your current site, and we’ll explore what you need.
Website packages from £3,000. Payment plans are available.
“Lauren is more than a designer. She’s a strategic thought partner who really understands both me and my clients. She helped me step back, simplify my message and elevate how I show up. This feels like a true upgrade for my business, and I couldn’t recommend her more highly.”
- Amelia Saberwal, Leadership Coach
Your website shouldn’t be the thing holding your business back
You’ve spent years refining your services, developing your expertise and building a reputation you’re proud of - but your website still reflects an earlier version of your business.
Your services have changed, but the structure hasn’t. Your experience is buried under vague messaging. The design doesn’t do you justice, and every attempt to improve one section seems to create another job.
You don’t need another template, checklist or weekend spent moving sections around.
You need someone to step back, make sense of everything and turn it into a website that properly represents the business you’ve built.
Your website is still introducing an older version of your business.
You’ve outgrown your website if:
Your services are stronger, your experience has deepened and your ideas are better - but none of that is coming across online.
You find yourself apologising for it, explaining what has changed or hoping potential clients will look past the parts that no longer feel like you.
You’ve rewritten the headline, moved the buttons and adjusted the layout, but the website still feels disconnected. It needs someone to look at the strategy, messaging and design as a whole.
Think about where you want your business to go next.
More clients. Bigger projects. Speaking opportunities. Press coverage. Partnerships. Product sales. Donations. Funding. Being recognised as a leading voice in your field!
Your website won't create those opportunities on its own - but when someone hears your name, gets referred to you, discovers your work and considers working with you, it's often one of the first places they'll go.
You want what they find to reinforce everything they've already heard about you.
Your website should make choosing you easy by ...
01.
Reflecting the level you’re operating at
Show people they’re in capable hands through focused messaging, strategic design, accessible content and the details that give them confidence in your business.
02.
Making your value easy to understand
Replace vague or outdated messaging with content that helps potential clients recognise why your service is right for them.
03.
Supporting better enquiries
Answer the questions, address any doubts and guide them towards the next step, whether that’s enquiring, booking or buying.
Trusted by charities, consultants, coaches, creative businesses and non-profit organisations around the world.
Bespoke website packages from £3,000
Every website is tailored to your business, but packages start from £3,000 for a bespoke 5–7 page Squarespace website, including strategy, design and development.
What's included
Website strategy and planning
Sitemap and page structure
Bespoke website design in Figma
Squarespace development
Review and refinement of your existing copy
Accessibility best practices
SEO foundations, including page titles, meta descriptions and heading structure
Image renaming, optimisation and alt text
Testing before launch
Training so you can confidently update your website
You’ll provide the initial content, and I’ll help organise, edit and refine it so that it communicates more clearly online.
If you need full copywriting, additional pages or more bespoke functionality, I can recommend trusted specialists or prepare a tailored quote.
Client transformation: Piers Park Sailing Center
Website before:
Piers Park Sailing Center is a non-profit making sailing and marine science more accessible to people of all ages and abilities in Boston Harbor.
They needed a website that could better reflect the energy of their community, communicate the impact of their work and make it easier for people to understand, access and take part in their programmes.
We developed a new accessible website built around inclusion from the start — bringing simplicity to their messaging, improving how people navigate their programmes and creating a visual identity that genuinely belongs to the community it represents.
The result is a brand and website Piers Park can feel genuinely proud of — one that reflects who they are, makes their programmes easier to discover and has received brilliant feedback from their community. Most importantly, their summer programmes have sold out, helping more people get out on the water.
From tangled ideas to a finished website in two focused weeks
Before the project
I’ll guide you through preparing your content, imagery and other materials before we begin.
You’ll also complete a strategy questionnaire covering your business, audience, services and goals. This gives me the information I need to understand what your website must communicate and accomplish.
Week one: strategy, structure and design
I’ll review your existing website and content, identify where clarity or trust is being lost and create a structure that makes your business easier to understand.
I’ll then develop the visual direction and design your website in Figma, ready for your feedback.
Week two: build, refine and launch
Once the design direction is approved, I’ll build your website in Squarespace and optimise it across desktop, tablet and mobile.
I’ll apply accessibility best practices, add your SEO foundations, test the website and show you how to manage it confidently after launch.
You’ll need to be available to provide focused feedback during the project, but I’ll lead the process and keep everything moving.
At the end of the two weeks, you’ll have a complete website ready to share—not another half-finished project sitting on your list.
The more people who can use your website confidently, the more opportunities you create for your business.
When a website is easy to navigate, simple to understand and designed with different people's needs in mind, it sends a powerful message about your business. It shows care, attention to detail and respect for your audience.
That's why accessibility isn't a separate service I offer, it's woven into every website I design.
Aled Maclean-Jones, Founder & CEO, Ashore“Lauren has a sharp design sense, delivers work quickly, and consistently brings fresh ideas that challenge our thinking and push things forward.
If you want someone who blends creativity with practicality and consistently delivers results that matter, Lauren’s the designer you want.”
Why work with me?
A lot of website projects begin with colours, fonts and page layouts. Mine begin with questions!
What do people need to believe before they're ready to enquire?
Where is trust being built or lost?
What makes your business genuinely different?
What information are people struggling to find?
How can we make your website easier for everyone to use?
Only once we've answered those questions do we start designing.
Websites don't generate better enquiries simply because they look beautiful. They do it because every decision has been made with intention.
I combine user experience design, accessibility, messaging and front-end development to create websites that look beautiful, communicate more clearly, build trust faster and work for more people.
Booking for November
Booking for November
Your website should be a strategic investment, not an expensive guess.
Tell me about your business, what isn’t working with your current website and where you’d like to take it next. You don’t need to know exactly how many pages you need -I’ll help you work out the right scope.
I'll review your enquiry and get back to you within two working days. If it looks like we could be a good fit, I'll invite you to book a discovery call.
FAQs
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Think about the value of your own services. For many businesses, the cost of a new website is equivalent to one or two new projects.
Your website supports almost every route into your business from referrals and social media to networking, content and paid advertising. If it leaves people confused, unconvinced or unsure what to do next, you could be losing opportunities without ever knowing about them.
This isn’t a quick visual refresh. We’ll clarify your messaging, strengthen your credibility, improve the user journey and create a more accessible website that helps the right people understand your value and enquire with confidence.
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Yes. Your website needs a visual identity including your logo, colours, typography and overall creative direction before the website design can begin.
Without those foundations, it’s difficult to create a website that feels distinctive and consistent. If you don’t already have professional branding, you can book my branding service before your website project, or work with another brand designer first.
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I always recommend working with a copywriter.
Messaging is one of the most important parts of your website, but if you don’t have the budget I can help shape both the structure and the words and edit the content you provide me. -
I stick to Squarespace because clients love it and it has better accessibility features than other platforms. If you want to use another platform I can do the design and collaborate with a developer (I have many who I work with) who specialises in your preferred platform.
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It's reliable, secure and easy to update without technical knowledge, meaning you're not tied to a developer every time you need to make changes.
It also has great accessibility features, meaning that more people will be able to use and engage with your site. -
It’s impossible to guarantee 100% accessibility, however accessibility is built into every project wherever possible. From colour contrast and typography to navigation and structure, every decision is made to create a better experience for more people.
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Yes! I work remotely and have successfully collaborated with clients across Europe and the Americas. No matter where you are located, I am equipped to deliver high-quality design services tailored to your needs.