Case study section for a heat pump website

You’ve built a business people can trust. Your website should make that obvious.

Strategic websites that communicate your value, build trust make it easier for the right people to say yes.

Enquire today
Home page design for women's leisure wear company, Track

Trusted by charities, consultants, coaches, creative businesses and non-profit organisations around the world.

Homepage design for freelance location manager Madeleine Hall featuring an introduction, service overview and values-led messaging.

A website that makes your business easier to trust, and easier to choose.

In 2026, trust is one of the most valuable assets your business can build. Your website should help you earn it before you’ve spoken to a potential client.

Imagine this - your services are clear. Your expertise is visible. Your best work is easy to find. The important questions have already been answered, and people know exactly what to do next.

A strategic, accessible websites communicates your value and does more of the explaining, reassuring and selling for you.

Your website shouldn't be the thing holding your business back.

Signs you need a new website:

Your website no longer reflects the level you’re operating at, so it isn’t sending the trust signals your business has earned.

You’re investing in growing your business, but your website isn’t giving potential clients the confidence to take the next step.

You’re getting visitors but you’re not sure what’s stopping them from enquiring, because your website isn’t communicating your value as clearly as it could.

Homepage design for Our Haus photography studio featuring colourful imagery, service categories and a bold editorial layout.
Enquire now
Enquire now

“Lauren is more than a designer. She’s a strategic thought partner who really understands both me and my clients. She helped me step back, simplify my message and elevate how I show up. This feels like a true upgrade for my business, and I couldn’t recommend her more highly.”

- Amelia Saberwal, Leadership Coach

Your website should make choosing you easy.

01.

Build trust from the very first click

Show people they’re in capable hands through clear messaging, thoughtful design, accessible content and the details that give them confidence in your business.

02.

Communicate your value in seconds

Help people quickly understand what you do, who it’s for and why your approach is the right fit without making them search for answers or decipher vague messaging.

03.

Make taking the next step feel effortless

Answer the questions that might otherwise hold someone back and guide them towards the next step, whether that’s enquiring, booking or buying.

Enquire now
Enquire now
  • A webpage of a photography studio named Our Haus featuring colorful modern art and design. The page includes an introduction, a gallery of images representing the studio's work, and a services section with options like brand shoots, headshots, product photography, and events.

    It
  • Screenshot of a florist studio website called Maison des Fleurs based in Paris, featuring floral arrangements, courses, and events.

    Our Approach

    Our methodology combines creative intuition with data-driven insights, delivering campaigns that are both beautiful and effective. We capture the essence of your brand and present it in ways that resonate with your ideal audience.

    Make It
  • A webpage featuring the work of photographer Rowan Hale, with photos of people, objects, and nature, along with sections about the photographer and contact information.

    Our Foundation

    Founded on the principle that every brand deserves a distinct voice, we work as an extension of your team—transforming your vision into a cohesive market presence that stands apart in today's crowded landscape.

    Make It
  • A webpage promoting Hype Box, a platform for encouraging positivity online. The page features a hand holding a smartphone with a green screen displaying the words "Hype Box," sections about the benefits of Hype Box, testimonials, and explanations of its focus on positivity, confidence, and inclusion, ending with a quote and images of diverse youth.

    Our Process

    From concept to execution, we curate every element with intention. Our process honors the art of composition while embracing innovation, creating marketing solutions that elevate your brand's story.

    Click Here
  • A webpage displaying a mentorship platform with photos of four mentors, a quote about mentorship, and information about the platform's history and statistics. The background is yellow.

    Our Expertise

    We excel across digital and traditional mediums, bringing specialized knowledge in brand development, content creation, and strategic campaigns. Our team's diverse talents converge to produce work that is both distinctive and commercially effective.

    Click Here
  • A website homepage for a finance or investment company with a blue and purple abstract background. The page includes sections about investment strategies, a photo of two professionals discussing at a meeting, and icons explaining how the company works.

    Our Promise

    Every client partnership is built on transparency, collaboration, and results. We measure success not just by aesthetic achievement, but by the tangible growth and recognition your brand experiences in the marketplace.

    Click Here
  • Profile webpage of Madeleine Hall, a location manager, featuring her photo, a project overview, and her work philosophy. Sections include 'My Work' with descriptions of location management approaches, and a highlighted section titled 'Raising the Standard' discussing her views on industry standards, with color-coded subsections on changing perceptions, being a role model, and always being conscientious.

    New List Item

    Description goes here
    Click Here
  • A vertically oriented webpage with a purple background, featuring a logo 'One Knit' at the top with a circular photo of a young girl. The page promotes hand-knitted jumpers with sections displaying images of women wearing sweaters, numbered features about the product, and a large photo of a woman in a knitted sweater under a cloudy sky. The overall design emphasizes handmade, high-quality knitwear.

    New List Item

    Description goes here
    Click Here
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Client transformation: Piers Park Sailing Center

Website before:

Pages from Piers Park Sailing Center's website before the redesign. It was messy, dated and didn't show off any of their character or highlight the impact of the amazing work they do
Pages from Piers Park Sailing Center's website before the redesign. It was messy, dated and didn't show off any of their character or highlight the impact of the amazing work they do

Piers Park Sailing Center is a non-profit making sailing and marine science more accessible to people of all ages and abilities in Boston Harbor.

They needed a website that could better reflect the energy of their community, communicate the impact of their work and make it easier for people to understand, access and take part in their programmes.

We developed a new accessible website built around inclusion from the start — bringing simplicity to their messaging, improving how people navigate their programmes and creating a visual identity that genuinely belongs to the community it represents.

An ipad screen with one of the sailing program service pages 'science of sailing' showing a young boy in a life jacket leaning over the side of a boat to look at the water
homepage design featuring improved layout with clear headings and paragraphs, information separated into sections and bright fun branding applied consistently

The result is a brand and website Piers Park can feel genuinely proud of — one that reflects who they are, makes their programmes easier to discover and has received brilliant feedback from their community. Most importantly, their summer programmes have sold out, helping more people get out on the water.

  • Before working with Lauren, I struggled for years to create a website that reflected my business and values. I knew accessibility had to be at the heart of it, but I couldn't turn the vision in my head into something that worked. Lauren completely understood my business and created a website that genuinely represents me. I've already had people tell me how easy it is to use, how much they love the design, and how well it reflects who I am and what I do.

    — Nikki Evans, Founder of Finding Your New Normal

  • Our old website wasn't doing justice to our organisation. It no longer reflected who we are or the experience we create for our community. Lauren transformed it into a website that feels authentic, welcoming and unmistakably us. We're far more confident sharing it because we know it gives new visitors an accurate first impression and reflects the quality of our work.

    — Alex DeFronzo, Executive Director of Piers Park Sailing Center

  • My website had lost its edge. The structure was messy, the messaging felt off, and I wasn’t confident sending people to it. Now, it’s a completely different story. The site is sharp, clear and easy to navigate, and it tells my story brilliantly. I feel proud of it and confident using it to represent my business.

    — Amelia Saberwal, Kinesthetica Coaching

Mock-up of the Ashore website shown on a laptop, featuring a team introduction and flexible workspace platform.

Website packages from £3,000

Every website is tailored to your business, but packages start from £3,000 for a bespoke 5–7 page Squarespace website, including strategy, design and development.

From understanding your business and shaping the structure of your website to designing and building it in Squarespace, I'll guide you through the entire process. The result is a website that's easy to use, reflects your business professionally and gives potential clients confidence to get in touch.

What's included

  • Website strategy and planning

  • Sitemap and page structure

  • Bespoke website design

  • Squarespace development

  • Refining your copy and messaging

  • Responsive design for desktop, tablet and mobile

  • Accessibility best practices

  • Basic SEO page titles, meta descriptions, heading structure, image optimisation

  • Guidance on preparing your website content

  • Training so you can confidently manage your website after launch

If your project requires additional pages or more bespoke functionality, I'll provide a tailored quote based on your requirements.

Payment plans are available

Tell me about your project
Tell me about your project

The more people who can use your website confidently, the more opportunities you create for your business.

When a website is easy to navigate, simple to understand and designed with different people's needs in mind, it sends a powerful message about your business. It shows care, attention to detail and respect for your audience.

That's why accessibility isn't a separate service I offer, it's woven into every website I design.

Aled looking at the camera smiling. He has brown wavy hair and is wearing a brown zip up jumper 
Aled Maclean-Jones, Founder & CEO, Ashore

“Lauren has a sharp design sense, delivers work quickly, and consistently brings fresh ideas that challenge our thinking and push things forward.

If you want someone who blends creativity with practicality and consistently delivers results that matter, Lauren’s the designer you want.”

Lauren is a white woman with shoulder lenght brown curly hair. She wears glasses with brown frames and is looking at the camera smiling

Why work with me?

A lot of website projects begin with colours, fonts and page layouts. Mine begin with questions!

What do people need to believe before they're ready to enquire?

Where is trust being built or lost?

What makes your business genuinely different?

What information are people struggling to find?

How can we make your website easier for everyone to use?

Only once we've answered those questions do we start designing.

Websites don't generate better enquiries simply because they look beautiful. They do it because every decision has been made with intention.

I combine user experience design, accessibility, messaging and front-end development to create websites that look beautiful, communicate more clearly, build trust faster and work for more people.

Booking for September

Booking for September

Your website should be a strategic investment, not an expensive guess.

Tell me about your business and, if you can, what's working, what's frustrating you and where you'd like to be in the next year.

I'll review your enquiry and get back to you within two working days. If it looks like we're a good fit, I'll invite you to book a discovery call.

FAQs

  • Think about the value of your own services. For many businesses, the cost of a new website is equivalent to one or two new projects.

    Your website supports almost every route into your business from referrals and social media to networking, content and paid advertising. If it leaves people confused, unconvinced or unsure what to do next, you could be losing opportunities without ever knowing about them.

    This isn’t a quick visual refresh. We’ll clarify your messaging, strengthen your credibility, improve the user journey and create a more accessible website that helps the right people understand your value and enquire with confidence.

  • Yes. Your website needs a visual identity including your logo, colours, typography and overall creative direction before the website design can begin.

    Without those foundations, it’s difficult to create a website that feels distinctive and consistent. If you don’t already have professional branding, you can book my branding service before your website project, or work with another brand designer first.

  • I always recommend working with a copywriter.

    Messaging is one of the most important parts of your website, but if you don’t have the budget I can help shape both the structure and the words and edit the content you provide me.

  • I stick to Squarespace because clients love it and it has better accessibility features than other platforms. If you want to use another platform I can do the design and collaborate with a developer (I have many who I collaborate with) who specialises in your preferred platform.

  • It's reliable, secure and easy to update without technical knowledge, meaning you're not tied to a developer every time you need to make changes.

    It also has great accessibility features, meaning that more people will be able to use and engage with your site.

  • It’s impossible to guarantee 100% accessibility, however accessibility is built into every project wherever possible. From colour contrast and typography to navigation and structure, every decision is made to create a better experience for more people.

  • Yes! I work remotely and have successfully collaborated with clients across Europe and the Americas. No matter where you are located, I am equipped to deliver high-quality design services tailored to your needs.