CLIENT

Candi Williams, Director of Content Design, Bumble

SERVICES

Research, visual identity, presentation slide design

The Brief

Candi reached out ahead of her talk at Figma’s annual conference, Config, with one clear mission: to make her slides sing. She wanted a deck that not only looked the part alongside other leading voices in design, but also reflected her clarity, warmth, and authority. Something purposeful, polished, and unmistakably her.

Book cover titled 'Word to the Words - A Content and Product Design Love Story' featuring a large black heart graphic, a photo of Candi Williams, and colorful geometric backgrounds.
Candi is a black woman. She has long dark hair with a head band on. She is wearing a bright yellow top and smiling at the camera. 
Candi Williams, Director of Content at Bumble

“Lauren was such a fabulous partner in designing compelling and beautiful slides for a large conference I presented at.

Would I work with Lauren again? In a heartbeat and I’d recommend her ten times over.”

The Approach

Candi’s keynote, Word to the Words, was bold, bright, and packed with personality — just like her. Her talk challenged the tired split between content and design, making a strong case for bringing words into the design process from the start. We created a presentation that matched her energy: bold layouts, clear and expressive typography, and playful visual moments that let her message shine.

Diagram showing the roles in a creative team: PMs, designers, content/UX writers, and engineers, color-coded and arranged in circles.

The Results

The final deck gave Candi the stage she deserved — bold, expressive, and unforgettable. Her slides didn’t just support her message, they amplified it, making every insight hit harder and every moment more memorable. The talk stood out at Config 2023, sparking laughs, nods, and plenty of food for thought.

(And yes, you can catch the full thing on YouTube — highly recommend.)

A colorful chart with multiple rectangular sections in purple, yellow, orange, pink, and lavender, arranged in a grid.
Comparison of different font styles including Syne and Helvetica in various weights like Regular, Medium, Semibold, and Bold on a purple background.
A collage of four infographic slides with purple, pink, orange, and yellow accents. The top-left slide presents a diagram labeled 'Morphology' and 'Words' with concentric circles explaining language components. The top-right slide shows circles labeled 'PM,' 'Designer,' and 'Engineers' in pink, purple, and orange, connected to a large purple oval reading 'One lovely content person.' The bottom-left slide features a flowchart titled 'Story model' with pink, yellow, and orange arrows and checkpoints. The bottom-right slide contains black buttons labeled 'I understand' and 'I accept' with a hand cursor icon.
A digital graphic with a lavender background featuring three overlapping cards with pink semi-circles at the top or bottom. The top left white card reads, "People's identities are not 'edge cases'. We can't be truly human-centered without including all humans." The middle pink card says, "It's just the words" with a strikethrough. The bottom right white card states, "We are designing for everyone's understanding, whatever their context."
Two laptops placed on tables with plain backgrounds. The left laptop displays a presentation slide with the text "A system for the expression of thought, meaning, feelings," showing a woman on stage. The right laptop shows a slide with a flowchart labeled "Design, sweet, lovely, succulent design" leading to "Content."
A slide presentation featuring a woman in an orange outfit leading a discussion. The slide includes the text "FIG-MA (noun)" and a pink, purple, and orange color scheme with abstract shapes.

“Lauren was able to quickly make tweaks as I needed to update the slides and, even in tight timelines, handled every request with a smile and cool head under pressure. The communication and whole process couldn’t have been better.

She nailed the brief and the timeline and I had so many compliments.”