A 1:1 DONE-FOR-YOU BRAND PACKAGEA brand that reflects where you’re going helps you get there faster.
Made to Measure is a custom brand experience for coaches and consultants who’ve outgrown their old identity. We tailor your brand to who you are now, to get ready for your next-level clients.
The brand you’ve been growing into
You’re a leader in your field - a seasoned coach, a sought-after consultant, a founder with a reputation. Your work speaks for itself, but maybe your brand isn’t doing the same. Your brand should reflect the calibre of your expertise, grab attention, and resonate with the right audience. If your visual identity feels more “good enough” than groundbreaking, it’s time for a change.
I know we’ve all had the same thoughts…
“Everyone else looks amazing and I’m getting left behind”
“My branding doesn’t feel right but I don’t know how to fix it”
“I want to raise my prices but my branding doesn’t look the part”
Having a tailored brand will help you…
01.
Get bigger opportunities
A strong brand positions you for high-value projects and clients who get what you do (and are willing to pay for it).
02.
Attract the right clients
A good brand speaks your clients’ language, earns their trust, and makes them feel like they’ve found exactly what they’ve been searching for. When your brand reflects who you really are, the right people can’t help but lean in.
03.
Own your space
Repeat after me: No more blending in! Your brand will finally match the level of work you do, making you unforgettable to the people who need you most.
Amelia Saberwal, Founder of Kinesthetica Coaching“My brand now has a magnetic effect”
“Lauren captured my ideas and created an expression of how I operate, the way I want to be seen and the voice I want to have. I feel completely in alignment with my voice and messaging and my businesses has been perceived differently as a result.
I show up more confidently and I get comments about my brand all the time!
Those who don’t resonate with my brand now pass me by so I no longer need to spend time engaging with tyre-kickers. Those that resonate get in touch, so by default my brand has a magnetic effect!
Lauren helped me tell the story of the journey my clients take with me and break it up into pieces that make it an easy ‘yes’ from the people on the other side.“
From recognised to respected
You’ve built a name for yourself through talent and results, but your brand hasn’t quite caught up. Between client work and growth, refining your visual identity keeps getting pushed down the list. The result is a brand that’s functional but forgettable - on that lacks a strong message, the right positioning or a visual identity that matches your reputation.
High-calibre clients expect high-calibre brands. It’s time to work on yours, so you don’t just get noticed, you get chosen.
WHAT'S THE PROCESS?Here’s how we do it
Research and Concepts
We start by getting clear on the essentials - who you are, what you do, and why it matters.
This phase is about context: your positioning, your audience, your goals. You’ll get a creative brief and visual direction that sets the tone for everything that follows. A solid foundation, built together.
Brand development
This is where your brand starts to take shape visually, strategically, and with intention.
You’ll receive a full identity system, including logo design, colour palette, and typography, all built to reflect your positioning and resonate with your audience.
We’ll also explore the visual details that make your brand feel uniquely yours: custom icons, illustrations, patterns, textures, and creative direction for photography or stock imagery.
Handover files and launch
Once everything’s approved, you’ll receive a full suite of final files, clearly organised, export-ready, and easy to use across platforms.
You’ll also get brand guidelines that outline how to apply your new identity consistently, whether you're briefing your team or updating your site.
And because launch always brings last-minute questions, you’ll have Slack support during your rollout, so you’re not left figuring it out alone.
Special offer
GET IT NOWTier 1
£3,500
Waitlist CLOSED
Tier 2
£3,750
Early bird
Tier 3
£4,000
Normal price
CUSTOM PAYMENT PLANS AVAILABLEThis is what good branding actually brings
You charge more, and comfortably too
There’s a reason why big brands look the part. When your brand looks, sounds, and feels like the premium experience you deliver, people expect to pay more.
You get more of the right work
The clients who get you, find you faster. The best part is they’re already sold before the discovery call.
You become magnetic
People land on your site or scroll through your feed and know straight away, this is it, you are who they’ve been looking for.
You start showing up like a leader
You don’t hesitate to pitch, post or promote. You’re not desperately trying to stand out - you are the standout!
A brand that’s made to measure
This 1:1 brand identity service is designed for service providers stepping into their next chapter. Your work is recognised. Your reputation is built. Now it’s time for a brand that fully embodies the level you’ve reached.
With Made to Measure, you get a timeless, high-end brand identity that puts you exactly where you deserve to be: visible, respected, and unmissable.
What it’s like to work with me
Why Made to Measure?
A logo alone won’t carry your brand. You need a full ecosystem: a consistent, recognisable visual language that works across every platform. When your fonts, colours, layouts, and tone are aligned, your brand becomes easier to recognise, easier to trust, and easier to remember. That’s what creates connections and conversions. Make it easy for people to recognise you.
A sharp. strategic identity made to reflect where you're going and get you there faster.
WHAT DO YOU GET?
Logo suite
Primary, secondary, submarks, and favicons, built to work across digital and print, large or small, so you’re covered wherever your brand shows up. No pixelated headers. No awkward cropping. You’ll have the right mark for every moment.
Colour palette
If you’ve ever felt like you’ve been playing colour palette roulette, you’re not alone. You’ll get a colour system that captures your brand’s energy and is easy to work with.
Typography system
Typography quietly builds trust. It sets the mood, adds hierarchy, and makes your content easier to read and remember. It’s the design equivalent of voice, so you need a curated set of fonts chosen specially to express your brand’s tone.
Custom graphic elements
Meaning branded extras like patterns, illustrations or icons that add depth and personality across your site, socials, and anywhere else.
These help your brand feel fully fleshed out, polished, professional and unmistakably you.
Creative direction for images
There’s a lot to be said for consistent brand images. You’ll get a collection of examples and a tailored guide so that every image you use feels intentional and on-brand.
This makes sourcing or shooting visuals way easier, and 100x more consistent.
Guidelines and support
An easy-to-follow guide showing exactly how to use your new brand and two weeks of direct Slack support for questions, feedback, or launch prep, so you’re not just handed the files and left to figure it out.
You’ll know exactly how to apply your brand, and have me in your corner while you do.
Why me?
You’re not just investing in design, you’re investing in direction.
I help you make sense of what you’re trying to say and shape it into a brand that’s consistent, confident, and built with purpose. I’ll dig into your goals, ask the right questions, and bring focus to the parts that feel fuzzy.
I listen closely, I’ll challenge you when it matters, and I’ll guide you through the decisions that shape how you show up.
We don’t need to reinvent everything (we can if you want!). We’ll refine what’s already working and building a brand that fits where you are now, and where you’re headed next.
You’ve done the work to grow your business. Now it’s time for a brand that reflects that.
FAQs
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I work with individuals, small businesses, and companies of all sizes across a wide range of industries. Whether you're a startup, an established business, or an somebody with a big idea, we can work together.
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This brand package is £4,000, including research and concepts, strategy, brand development and launch support.
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A branding project typically includes a range of elements to establish and enhance your brand identity. This can involve logo design, colour palettes, typography, and style guidelines. I also provide brand strategy development, which encompasses brand messaging, voice, and positioning to help you have a compelling brand presence. Each project is customised to meet your specific needs and goals.
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Yes! I work remotely and have successfully collaborated with clients across Europe and the Americas. No matter where you are located, I’m set up to deliver high-quality design services tailored to your needs.
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I could, but it's best we have a chat about it first. Together, we can discuss and consider alternative solutions that might work out better!